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Tuesday Tips: Tricks of Trade Show PR and Networking
Trade shows and conferences represent an opportunity to reconnect with friends and associates in the industry; make new contacts; and be inspired by influential speeches and personalities. But, too...
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TGIF: Is Voicemail Over?
Quick, when was the last time you left a voicemail? When did you last check your phone for one (do you even know how?) In a recent feature on NPR, two social media gurus debated its merits. One...
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Tuesday Tips: How Deadlines Motivate Us
Every day we make (and occasionally miss) our deadlines. Catch the train by 8:30am. Get to the bank before 5pm. Submit this blog post by…well, you get the point. Today’s definition of a deadline is...
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Tuesday Tips: To Friend or Not to Friend? Best Practices for Connecting with...
These days, it seems that everyone and their grandmother is on Facebook. For PR pros, embracing social media often means connecting with clients. Team members start friending client staff, and vice...
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Tuesday Tips: PR (Never) Takes a Holiday!
While most people are ready to kick off the 4th of July holiday early, smart PR folks have been thinking of ways to take advantage of the time period on behalf of their clients. They know that a long...
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Tuesday Tips: 5 Steps To A Successful Twitter Chat
Twitter chats are a great way to interact with followers and fans, and also to cultivate a better understanding of your community. A Twitter chat is an online, public forum that revolves around a...
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TGIF: Creative Updates for Tired PR Tools and Tactics
Want to “break bad” from traditional PR tactics and tropes and get better publicity results? Examine the way you are executing the tried-and-true at your PR agency and be an agent of change! “The...
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How Top PR Agencies Can Do Better B2B PR in 2014
PR professionals, do you resolve to keep your B2B PR clients relevant and interesting in 2014? Have you gone over your strategy list and checked it twice? It’s important to stay newsworthy, while...
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What PR Pros Can Learn From The Hospitality Industry
I am fresh off a vacation and couldn’t help but notice some things the hospitality industry does well – things that PR agencies and other professional services firms can adapt for providing superior...
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Five Tips For Media Relations Success In Healthcare PR
When it comes to medical and healthcare PR, standard best practices apply, but there are some industry-specific guidelines to follow to ensure successful outcomes. We recently attended a “Meet the...
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